Content Creation Calendar | Shabbat Recipes (12 Weeks)
Goal: 1 high-quality piece of content per week
Timeframe: 3 months
Content Types: Blog posts, printables, PDFs, videos, or social media content
Structure:
Week 1–8: One new core recipe or theme post each week
Week 9–12: Repurpose, promote, and create supporting content (printables, Pinterest pins, email content, etc.)
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🔄 Weekly Workflow (to prevent burnout)
Day 1: Research & outline
Day 2: Write first draft
Day 3: Edit + create recipe card or printable
Day 4: Upload + SEO + visuals
Day 5: Schedule social/email
Weekend: Rest or light promotion
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🗓️ Week-by-Week Breakdown
📅 Month 1: Foundation & Popular Recipes
Week 1: Classic Challah Recipe
– Include variations (braided, sweet, whole wheat)
– Add a printable recipe card
Week 2: Messianic Shabbat Recipes Inspired by Scripture
– Recipes themed around Bible ingredients (honey, figs, olives)
– Include a scripture printable or verse card
Week 3: One-Pot Shabbat Chicken Dinner (Easy + Preppable)
– Targeted for busy families
– Include meal planning tips
Week 4: Gluten-Free Shabbat Menu
– Challah + Dessert + Main
– Include a downloadable GF substitution guide
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📅 Month 2: Seasonal & Family-Focused
Week 5: Kid-Friendly Shabbat Baking: Mini Challah & Cookies
– Include activity ideas & printable kids’ recipe card
Week 6: Desserts for Shabbat: Honey Cake & Parve Sweets
– Create printable “Blessings Over Sweetness” card
Week 7: Middle Eastern Shabbat Dishes (Shakshuka, Hummus, etc.)
– Add optional printable recipe trio or grocery list
Week 8: Shabbat Meal Planning Guide
– Post includes downloadable printable planner
– Teach how to prep ahead for restful Shabbat
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📅 Month 3: Repurpose & Reflect
Week 9: Create a “Best of Shabbat Recipes” Roundup Post
– Link back to Weeks 1–8
– Add printable index or binder cover
Week 10: Printables Week: Create & Offer a “Shabbat Recipe Pack”
– Recipe cards, grocery list, blessings, Scripture
– Share in email or social
Week 11: Behind-the-Scenes or Testimonial Post
– Share what you’ve cooked, what your readers love, reader-submitted photos or tips
Week 12: Email Newsletter Recap & Pinterest Pins
– Repurpose content into pins, email series, and Instagram highlights
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💡 Bonus Tips to Avoid Burnout:
Batch your images or printables once every 3–4 weeks
Use templates for recipe cards, grocery lists, etc.
Schedule posts using tools like Buffer, Tailwind, or Canva Content Planner
Reuse captions or blurbs for email, Pinterest, and IG
